Data Mining Capabilities You Likely Already Have

If ‘Big Data’ analytics are out of reach of your Regional or Community Financial Institution budget, there may be other ways to harness existing technologies to obtain sales leads that you likely have overlooked.


Much is being written of late about the utilization of ‘Big Data’ solutions by some of the largest banking franchises on the planet. The promise they hold is in analyzing factors across a broad universe of data to relate and extract the proverbial needle from the haystack. While the biggest banks have the human and technological capital to invest and experiment with ‘Big Data’ solutions, we believe that many organizations across the Banking and Credit Union industries have overlooked some of the existing technology capabilities already in place that could be used to produce high quality sales leads and qualified calling lists without anything other than an investment in time.




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